![]() ![]() Social media is the perfect place for people to showcase their creativity. A lot of trends are customized based on your own interests and online activity. Just be careful not to put yourself into too much of an echo chamber, or you’ll miss out on a lot of news. The front page of Reddit and trending hashtags are an easy way to see the most important things going on in the world. Social media makes it easy to see current trends. ![]() Provide Information on the Latest Trends: Businesses that would never have had the budget for TV and billboards can promote themselves as easily as large brands. This has leveled the playing field in many ways never seen before. Cheap inventory and robust ad targeting let you hit your customers easily. One of the most cost-effective ways to advertise small businesses is on platforms like Facebook. Platforms like Pinterest let you share the art you’re selling, and Etsy is an excellent eCommerce solution for small vendors. You can organically connect with your customers on Twitter and Facebook. Restaurants can upload their menu and phone number to sites like Yelp. Promotes Your Business:īusinesses have benefited greatly from social media. Knowledge sharing on social media has a flip side that we’ll discuss later. The key is that everyone does their best to make sure we’re only sharing accurate information. In school, teachers can use programs like Google classrooms and Zoom to host lively discussions and lectures. The ease with which you can share news, scientific research, and other articles make social media a great place to learn. We can also find people with similar interests using sites like Reddit and Facebook groups to spark new relationships. It allows us to connect with friends we haven’t seen in years and easily share what’s going on in our lives. To many, this is their most redeeming quality and one of the ways people can look past the bad. The main point of social media is to maintain and develop relationships. The Positive Effects of Social Media Maintain and Develop New Relationships Knowing a little bit more about it, let’s look at the positive and negative effects of social media. You wouldn’t consider Spotify a social networking site, but it does have user-profiles and the ability to share music. The definition doesn’t include all of the hybrid platforms that have some social media features. ![]() Facebook is very different than TikTok and Pinterest. Pretty vague, right? This broad definition is how we’re able to have so many social networking sites. They should also communicate with other users via chat or posts and have a way to share music, photos, links, etc. The profiles should reflect the user’s background and interests based on information they provide or people or things they follow. It has to be an online community with user-customizable profiles. What makes a social networking site? To be considered one, a platform needs a few features. TikTok is the latest craze, particularly amongst younger people. To this day, new platforms are launching and becoming polarized every year. The invention of Six Degrees ushered in a tidal wave of web 1.0 social sites like Myspace, Friendster, and LiveJournal, which pioneered the features we love on Facebook and Twitter platforms.Īs the early pioneers gave away, newer, more fleshed-out platforms like Facebook, YouTube, and Twitter replaced them. The creators designed the tool to connect universities on an early prototype of the internet.ĭecades later, technology caught up, allowing the formation of Six Degrees, which had one million members who could friend each other and create profiles. The first attempt at a social network goes as far back as 1969 when the military created ARPAN. Let’s look at its history before taking a closer look at the positive and negative effects of social media on society. Our deep dependence on social media raises an important question - are these platforms good for society? Or are they a negative influence on children as well as adults? For example, LinkedIn has become one of the main places to look for jobs. You’ll find everyone from grandparents to business tycoons to kids using social media. It is no longer a generational thing, either. People compete to make their presence across sites like Twitter, Instagram, Facebook, and Snapchat. To keep up with current trends and not be looked down upon as old-fashioned and outdated, a social media presence is a must. ![]()
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